Visalytics
Visalytics
dismissed EB-2 (NIW) RFE Issued

Marketing Manager

Marketing Professional · 2024-08-15

Decision Date
2024-08-15
Location
Florida
This case is from a USCIS Administrative Appeals Office (AAO) appeal decision. Appeal cases represent a subset of petitions and may not reflect typical outcomes.

Proposed Endeavor

The petitioner proposes to work as a marketing manager, developing marketing plans for U.S. companies to bolster market positions domestically and internationally, brand products and services, and increase profits. She also intends to create an investment and property management digital platform in Florida that connects investors, brokers, property management, and maintenance contractors with real estate opportunities.

Framework Evaluation

0 of 3 criteria met
1 The proposed endeavor has both substantial merit and national importance Not Met

The Petitioner did not provide a clear, detailed, and consistent description of her proposed endeavor, making it impossible for USCIS to determine if it had substantial merit and national importance.

Why This Petition Was Denied

The appeal was dismissed because the Petitioner failed to provide a clear, detailed, and consistent description of her proposed endeavor. Due to the varying descriptions of her work (marketing manager for U.S. companies vs. CEO of a Florida-based digital platform company), USCIS could not make a meaningful determination regarding the substantial merit and national importance (Prong 1) of her proposed endeavor. As the first prong was not met, further analysis of the second and third Dhanasar prongs was deemed unnecessary.

Request for Evidence (RFE)

Unsuccessfully Addressed

The RFE requested a detailed description of the proposed endeavor to establish its substantial merit and national importance. The petitioner responded by reiterating her plans as a marketing manager and referencing her business plan for a digital platform, but these descriptions were deemed inconsistent and insufficient.

RFE Targets
The proposed endeavor has both substantial merit and national importance

Evidence

Evidence Types
Reference Letters Independent
Commercial Success

Similar Cases

Marketing Manager

Marketing and Advertising

USCIS EB-2 (NIW) rfe dismissed
2024-12-19
The petitioner proposes to continue working as a marketing manager, providing strategic guidance and direction in marketing, advertising, business management, and marketing analysis to help U.S. businesses improve their strategies and practices. She also mentioned assisting companies adapt to a larger virtual model in light of the COVID-19 pandemic, though this was considered a material change from the initial filing.

Marketing Manager

Marketing and Advertising · Brazil

USCIS EB-2 (NIW) rfe dismissed
United States 2024-03-01
The Petitioner proposes to create a limited liability company providing marketing, communications, and digital marketing services, as well as marketing training for professionals. The endeavor would initially focus on e-commerce, small businesses, and event promotion companies in her home state.

Marketing Manager

Marketing and Advertising

USCIS EB-2 (NIW) rfe dismissed
Florida 2023-03-13
The petitioner proposes to work as a marketing manager, utilizing her experience in advertising and media planning to help U.S. companies reach key targets. In response to an RFE, she also proposed developing a marketing consulting agency in Florida to provide brand strategy and digital marketing analysis for small and medium-sized companies.

Marketing Manager

Marketing and Advertising · Philippines

USCIS EB-2 (NIW) dismissed
2022-10-26
The petitioner proposes to work as a marketing manager to benefit the U.S. economy by increasing the flow of money into the U.S. on a national level and contributing to the U.S. gross domestic product. The endeavor aims to employ U.S. workers through marketing projects and expertise.

Frequently Asked Questions

A dismissed EB-2 NIW petition means USCIS found the evidence insufficient to meet the eligibility criteria. Common reasons include weak documentation, failure to meet the required number of criteria, or insufficient evidence of the claimed qualifications. Petitioners can refile with stronger evidence or explore alternative visa categories.

Browse More Cases

More dismissed cases More Marketing and Advertising cases

Case data sourced from publicly available petition decisions and case studies. Decision date: 2024-08-15.

Browse all cases

At a Glance

Outcome dismissed
RFE Issued
Criteria Met 0 / 3
Evidence Types 2

EB-2 (NIW) Case Data

Scraped Case Data

Total Cases 3,895
Success Rate 54.2%
Sustained 2,112
Dismissed 1,687

Related Pages

EB-2 (NIW) Overview All EB-2 (NIW) Cases EB-2 (NIW) Dashboard Endeavor Search

Get Case Insights

Compare your profile against thousands of real petition outcomes. Join the waitlist for personalized analysis.

Join Waitlist